Mara Bitton


“Without leaps of imagination or dreaming, we lose the excitement of possibilities. Dreaming, after all, is a form of planning.” – Gloria Steinem


Mara is a seasoned publicist with a deep passion for travel and hospitality. A storyteller at heart, she has a knack for crafting compelling narratives that captivate audiences and drive engagement for her clients. Over the years, Mara’s accounts have run the gamut, touching everything from hospitality brands, resorts, and luxury boutique properties to destinations, tour operators, restauranteurs, and developers.


While Mara draws inspiration from her own global adventures – having traveled to nearly 30 countries – she loves nothing more than the art of newsjacking. She is always on the hunt for the next big trend her clients can tap into to generate impactful buzz that puts these brands at the forefront of their industries. She prides herself on being scrappy, ready to roll up her sleeves and jump into the work, dazzling her clients with dreamy results in publications including Vogue, Robb Report, Town & Country, Travel + Leisure, Skift, Food & Wine, Fast Company, Barron’s Penta and many more.


Born and raised in Los Angeles, Mara boomeranged back to the City of Angels after spending a decade kickstarting her career in New York City. She spends her weekends rediscovering her city, soaking up California sunshine at the beach, and trying different wines at her neighborhood wine bar in Culver City.